Experience Beyond Exposure

dentsu X focuses on Experience (=X) and provides integrated and personalized marketing solutions to the clients.

Leveraging the prominent capability in APAC, dentsu X will also expand its business offerings to European markets.


NCOT - Team Thailand

“Team Thailand” was a national sports identity campaign initiated by dentsu X Thailand to improve the Thai sports ecosystem. With strong collaboration among all

DAN Thailand offices and major stakeholders in the ecosystem, we successfully ignited passion and established a national sports identity.


Dine Surprise Drive

Many car brands use motor shows to promote their vehicles. But this doesn’t work with Lexus RC 200t, an expensive luxury sport coupe car. With a core target of highly affluent consumers who are confident professionals, Lexus asked us to find a special way to engage them

Cadbury Joy Wagon

Cadbury Joy Wagon

Cadbury wanted to promote joyful snacking with Cadbury Dairy Milk among millennials in the Philippines.

Sappe - Happy Meter

Sappe Beauti Drink, a women’s functional drink brand, wanted to raise awareness about its low calories benefit. In a crowded market like Thailand, the brand had to find a way to differentiate itself from its competitors and gain top-of-mind awareness from their consumers.

Natalac Feed Love Pod

Natalac is a malunggay supplement capsule that helps breastfeeding moms maintain or increase their milk supply. The challenge was to create awareness and relevance for Natalac and position it as moms’ breastfeeding partner.